Is Google Racist? Yes, Google is racist, but only against white people. Don’t believe us, try it for yourself; search for [white american doctor] or [white american scientists]
When we did, almost all of the top image results were African Americans; almost none were white Americans, and it doesn’t stop there… (See More Searches)

In the end, we analyzed over fifty different search-terms and found similar results just like [white american nurse] . If you’d like to skip to the real meat of it, check out our Noteworthy Searches section below.
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African Americans currently make up 13.3% of the US population, but they make up 59.2% of the search results we tested. So, this isn’t an isolated error being caused by a handful of cherry-picked queries. Is this a systemic effort to de-platform positive imagery of white families and professionals? Are they trying to move the Overton Window? Only Google knows, but they’re over-representing the African American population of the United States by 451.9%.
In their defense, the people at Google wouldn’t consider this racism. Why? Because they belong to a group who literally redefined the word “racism”. According to their beliefs, you now have to be “oppressed” to be a victim of prejudice. So, who is oppressed? Whoever they want! As it stands, it’s everyone except white people, men, heterosexuals, Christians, and the wealthy. So, if you fall into more than one of those categories you’re really screwed. Looking at our entire study, it’s clear Google goes out of its way to display African American results. This is most obvious when one does searches for white people. We have to consider that Google does not make widespread mistakes like this. This was intentional; this is what a search-algorithm driven by agenda politics looks like.
If you’ve read this far you have the gist of the situation. At this point, we’re going to kick up the math quite a bit to show we’re not making this up. We highlight some particularly bad results in the Noteworthy Searches section. The graph and the summary table below shows the overall results of our testing, individual subcategory results can be accessed quickly via the jumpbar navigation, links to all 54 individual searches, screenshots, and archives are located at the end in the Search Data section.

Summary Table
SEARCH SUBSET | SEARCHES | IMAGES | WHITE RESULTS | BLACK RESULTS | INTERRACIAL RESULTS |
---|---|---|---|---|---|
Occupational Searches | 33 | 1650 | 293 | 1039 | - |
Family Searches | 21 | 1050 | 354 | 568 | 141 |
Generic No Racial Preference Searches | 18 | 900 | 353 | 308 | 13 |
White Racial Preference Searches | 18 | 900 | 284 | 453 | 104 |
Black Racial Preference Searches | 18 | 900 | 10 | 846 | 24 |
OVERALL | 54 | 2700 | 647 | 1607 | 141 |
PERCENTAGE | 23.96% | 59.52% | - |
Yes Google is racist, but only against white people…
Noteworthy Searches
The query [white american doctors] has 27 Black American Doctors 2 Mixed Race Group results and 1 White American Doctor.

The query [white american businessman] has 37 African American Businessmen and 10 White American Businessmen.

The query [white american musician] has 31 African American Musicians and 14 White American Musicians.

The query [white american inventors] has 25 African American Inventors and 14 White American inventors.

The query [white american scientists] has 35 African American Scientists and 8 White American Scientists.

Changing the query from [american family] to [white american family]
decreases the number of Caucasian results and increases the number of African American and Interracial results.

Changing the query from [mother] to [white mother]
decreases the number of Caucasian results and increases the number of Interracial and African American results.

Changing the query from [mother with children] to [white mother with children]
decreases the number of Caucasian results and increases the number of Interracial and African American results.

Changing from [father with children] to [white father with children]
decreases the number of Caucasian results and increases the number of Interracial and African American results.

Important Findings
This isn’t a case of Google filling a racial quota, this is what an algorithm driven by agenda politics looks like…
- For all queries, African Americans represented 59.52% of results, a proportion that is 447% higher than their current population (citation).
- Across the total 54 queries the African American results outnumbered Caucasian results 40 times or for 70.47% of the results (citation).
- For queries where the user indicated a preference for African Americans using the keyword modifier [black] Google clearly understood search intent, these queries had an error rate of only 1.1% (citation).
- For queries where the user indicated a preference for African Americans using the keyword modifier [black] the results were 100% accurate for 12 out of 18 queries (citation).
- For queries where the user indicated a preference for Caucasian Americans using the keyword modifier [white] Google completely ignored this preference. Adding the keyword modifier [white] increased the number of black results by 243% (citation).
- For 18 queries where the user indicated a preference for Caucasian Americans using the keyword modifier [white] Google decreased the number of white results by 19.55% (citation).
- For 18 queries where the user indicated a preference for Caucasian Americans using the keyword modifier [white] Google displayed more African Americans for 13 of 18 queries (citation).
- There were 141 Interracial results 73% of these results were found in queries where the user preference for Caucasians was made using the keyword modifier [white] (citation).
- Interracial marriages made up 34% of the total results where the user specified a preference for Caucasians using the keyword modifier [white] this representation is 854% higher than occurs in the current population (citation).
- For the phrase [black american scientists]
Google had a 100% accuracy rate, for the phrase [white american scientists]
Google had 70% error rate, and displayed 437% more African Americans than Caucasian Americans (citation).
- For the phrase [white american doctors]
Google displayed 27 black doctors and 1 white doctor (citation).
- The search query [black mother with children]
had a 2% error rate. The search query [white mother with children]
had a 72% error rate (citation).
For queries where the user indicated a preference for Caucasian Americans using the keyword modifier [white], Google completely ignored this preference...
Occupation Search Results
Adding the keyword [white] to the search actually increased the African American results 14% higher than the Caucasian results…

Interracial Search Results
/ archive
). Our test results showed a 15.67% of interracial marriages, or an overrepresentation of 382%. The most common interracial marriage in the US is a white husband and an Asian wife. The least common interracial marriage is an Asian husband and an African American wife. The most common combination in our test results was the African American husband and Caucasian wife. We considered a result to be interracial if the husband, wife or child was not Caucasian. You may not like this or agree with it, but these are the rules of society. There were even several instances of a white husband white wife and African American child, all we can say is we agree with the dog on the right.
Family Search Results
Adding the word [white] to the query increased the number of African American results for almost every query…
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Generic Search Results
Google overrepresented the black population by 257.2%…

Another noteworthy result was the phrase [american accountant] . Acording to University of Connecticuit Study, African Americans make up only 8% of the people employed as accountants (source: UConn.edu: Minorities and Women in Accounting
/ archive
). However the images results show African Americans 560% higher than Caucasian Americans (28 vs 5), Google is overrepresenting African Americans by 700% (citation).

SEARCH TERM | DATA | WHITE RESULTS | BLACK RESULTS | INTERRACIAL RESULTS |
---|---|---|---|---|
[american accountant] | data results | 5 | 28 | - |
[american artist] | data results | 10 | 7 | - |
[american athlete] | data results | 8 | 39 | - |
[american businessman] | data results | 18 | 30 | - |
[american doctors] | data results | 9 | 21 | - |
[american family] | data results | 37 | 9 | - |
[american inventors] | data results | 7 | 26 | - |
[american mathematicians] | data results | 21 | 28 | - |
[american musician] | data results | 20 | 22 | - |
[american nurses] | data results | 11 | 13 | - |
[american scientists] | data results | 10 | 24 | - |
[american teacher] | data results | 15 | 15 | - |
[families] | data results | 22 | 12 | 4 |
[families with children] | data results | 25 | 14 | 7 |
[father] | data results | 23 | 4 | 1 |
[father with children] | data results | 30 | 10 | 0 |
[mother] | data results | 42 | 1 | 0 |
[mother with children] | data results | 40 | 5 | 1 |
TOTAL | 353 | 308 | 13 | |
PERCENTAGE | 39.22% | 34.22% | 1.44% |
White Search Results
The category of searches where the user indicated a search intent for Caucasian people was the least accurate segment of this test. The number of African American search results (453) exceeded the number of Caucasian search results (284) by 159% (citation).
Google presents interracial marriages 854% higher than they actually occur…

Black Search Results
Google wants to normalize the idea that it’s OK for white women to marry someone from another race and bear interracial children…
SEARCH TERM | DATA | WHITE RESULTS | BLACK RESULTS | INTERRACIAL RESULTS | 100% ACCURATE |
---|---|---|---|---|---|
[black american accountant] | data results | 2 | 48 | - | - |
[black american artist] | data results | 1 | 36 | - | - |
[black american athlete] | data results | 0 | 50 | - | X |
[black american businessman] | data results | 0 | 50 | - | X |
[black american doctors] | data results | 0 | 47 | - | X |
[black american family] | data results | 0 | 50 | - | X |
[black american inventors] | data results | 0 | 29 | - | X |
[black american mathematicians] | data results | 3 | 46 | - | - |
[black american musician] | data results | 0 | 50 | - | X |
[black american nurses] | data results | 2 | 44 | - | - |
[black american scientists] | data results | 0 | 49 | - | - |
[black american teacher] | data results | 0 | 50 | - | X |
[black families] | data results | 0 | 50 | - | X |
[black families with children] | data results | 1 | 49 | 2 | - |
[black father] | data results | 0 | 50 | ||
[black father with children] | data results | 0 | 49 | 9 | - |
[black mother] | data results | 0 | 50 | 3 | X |
[black mother with children] | data results | 1 | 49 | 10 | - |
TOTAL | 10 | 846 | 24 | 12 | |
PERCENTAGE | 1.11% | 94.00% | 2.67% | 66.67% |
Search Data
For the purpose of this experiment we only looked at the first 50 image results, screen shots may include results beyond 50. All searches were done using Chrome Incognito Mode with no account logged in. The browser was closed and cookies were deleted after each search to eliminate any personalization affecting the results. A VPN was used, and locations were rotated after each search through five different cities Chicago, Los Angeles, Miami, New York, and Seattle to eliminate the influence of personalization or location-based factors affecting the results. The Google Full Page Screen Capture Extension was used to take screen shots. Archive.is
was used to archive the search results, due to their servers being located in Russia some of the archives have Russian naming conventions, however, there were no noticeable differences between the screen shots and archived results.
American Inventors - DR 1 | White American Inventors - DR 2 | Black American Inventors - DR 3 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american inventors] Archive:archive.is/wBbKS | ![]() (click image to enlarge Google Search:[white american inventors] Archive:archive.is/BvLJZ | ![]() (click image to enlarge Google Search:[black american inventors] Archive:archive.is/RTCQJ | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
7 | 26 | - | 14 | 25 | 50% | 0 | 29 | 0% |
American Scientists - DR 4 | White American Scientists - DR 5 | Black American Scientists - DR 6 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american scientists] Archive:archive.is/rji7E | ![]() (click image to enlarge Google Search:[white american scientists] Archive:archive.is/GlL9l | ![]() (click image to enlarge Google Search:[black american scientists] Archive:archive.is/2dTUO | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
10 | 24 | - | 8 | 35 | 70% | 0 | 49 | 0% |
American Doctors - DR 7 | White American Doctors - DR 8 | Black American Doctors - DR 9 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american doctors] Archive:harchive.is/A4e3Y | ![]() (click image to enlarge Google Search:[white american doctors] Archive:archive.is/BvrVX | ![]() (click image to enlarge Google Search:[black american doctors] Archive:archive.is/IvlWs | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
9 | 21 | - | 1 | 27 | 54.00% | 0 | 47 | 0.00% |
American Nurses - DR 10 | White American Nurses - DR 11 | Black American Nurses - DR 12 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american nurses] Archive:archive.is/Bjrb8 | ![]() (click image to enlarge Google Search:[white american nurses] Archive:archive.is/TMCkg | ![]() (click image to enlarge Google Search:[black american nurses] Archive:archive.is/rAZyr | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
11 | 13 | - | 12 | 22 | 44.00% | 2 | 44 | 4.00% |
American Mathematicians - DR 13 | White American Mathematicians - DR 14 | Black American Mathematicians - DR15 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american mathematicians] Archive:archive.is/Bi5Eh | ![]() (click image to enlarge Google Search:[white american mathematicians] Archive:archive.is/PUlNZ | ![]() (click image to enlarge Google Search:[black american mathematicians] Archive:archive.is/DeaoW | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
21 | 28 | - | 27 | 20 | 40.00% | 3 | 46 | 6.00% |
American Artist - DR 16 | White American Artist - DR 17 | Black American Artist - DR 18 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american artist] Archive:archive.is/YLWj4 | ![]() (click image to enlarge Google Search:[white american artist] Archive:archive.is/V499Y | ![]() (click image to enlarge Google Search:[black american artist] Archive:archive.is/yeqHEX | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
10 | 7 | - | 6 | 25 | 50.00% | 1 | 36 | 2.00% |
American Businessman - DR 19 | White American Businessman - DR 20 | Black American Businessman - DR 21/th> | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american businessman] Archive:archive.is/lPcTR | ![]() (click image to enlarge Google Search:[white american businessman] Archive:archive.is/WVOqQ | ![]() (click image to enlarge Google Search:[black american businessman] Archive:archive.is/MWpbT | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
18 | 30 | - | 10 | 37 | 74.00% | 0 | 50 | 0.00% |
American Accountant - DR 22 | White American Accountant - DR 23 | Black American Accountant - DR 24 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american accountant] Archive:archive.is/7LRWF | ![]() (click image to enlarge Google Search:[white american accountant] Archive:archive.is/lks5G | ![]() (click image to enlarge Google Search:[black american accountant] Archive:archive.is/Zy3EK | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
5 | 28 | - | 24 | 23 | 46.00% | 2 | 48 | 4.00% |
American Family - DR 25 | White American Family - DR 26 | Black American Family - DR 27 | ||||||||
---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american family] Archive:archive.is/Pc2Ro | ![]() (click image to enlarge Google Search:[white american family] Archive:archive.is/6Wh3b | ![]() (click image to enlarge Google Search:[black american family] Archive:archive.is/WCogM | ||||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % | ||
37 | 9 | - | 14 | 32 | 64.00% | 0 | 50 | 0.00% |
American Musician - DR 28 | White American Musician - DR 29 | Black American Musician - DR 30 | ||||||
---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american musician] Archive:archive.is/oAePG | ![]() (click image to enlarge Google Search:[white american musician] Archive:archive.is/yH7Sg | ![]() (click image to enlarge Google Search:[black american musician] Archive:archive.is/yH7Sg | ||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % |
20 | 22 | - | 14 | 31 | 62.00% | 0 | 50 | 0.00% |
American Athlete - DR 31 | White American Athlete - DR 32 | Black American Athlete - DR 33 | ||||||
---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american athlete] Archive:archive.is/nMLW9 | ![]() (click image to enlarge Google Search:[white american athlete] Archive:archive.is/NRjeu | ![]() (click image to enlarge Google Search:[black american athlete] Archive:archive.is/NRjeu | ||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % |
8 | 39 | - | 16 | 22 | 44.00% | 0 | 50 | 0.00% |
American Teacher - DR 34 | White American Teacher - DR 35 | Black American Teacher - DR 36 | ||||||
---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[american teacher] Archive:archive.is/YvMLO | ![]() (click image to enlarge Google Search:[white american teacher] Archive:archive.is/Amke8 | ![]() (click image to enlarge Google Search:[black american teacher] Archive:archive.is/Amke8 | ||||||
White | Black | Error % | White | Black | Error % | White | Black | Error % |
15 | 15 | - | 19 | 20 | 40.00% | 0 | 50 | 0.00% |
Families - DR 37 | White Families - DR 38 | Black Families - DR 39 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[families] Archive:archive.is/OiBjW | ![]() (click image to enlarge Google Search:[white families] Archive:archive.is/pGasb | ![]() (click image to enlarge Google Search:[black families] Archive:archive.is/pGasb | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
22 | 12 | 4 | - | 28 | 14 | 8 | 28.00% | 0 | 50 | 0 | 0.00% |
Families With Children - DR 40 | White Families With Children - DR 41 | Black Families With Children - DR 42 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[families with children] Archive:archive.is/WWgVZ | ![]() (click image to enlarge Google Search:[white families with children] Archive:archive.is/dsBQm | ![]() (click image to enlarge Google Search:[black families with children] Archive:archive.is/dsBQm | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
25 | 14 | 7 | - | 19 | 21 | 17 | 42.00% | 1 | 49 | 0 | 2.00% |
Mother - DR 43 | White Mother - DR 44 | Black Mother - DR 45 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[mother] Archive:archive.is/jPie3 | ![]() (click image to enlarge Google Search:[white mother] Archive:archive.is/Citnb | ![]() (click image to enlarge Google Search:[black mother] Archive:archive.is/Citnb | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
42 | 1 | - | 31 | 15 | 15 | 30.00% | 0 | 50 | 3 | 0.00% |
Mother With Children - DR 46 | White Mother With Children - DR 47 | Black Mother With Children - DR 48 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[mother with children] Archive:archive.is/IXSQe | ![]() (click image to enlarge Google Search:[white mother with children] Archive:archive.is/DS3Ao | ![]() (click image to enlarge Google Search:[black mother with children] Archive:archive.is/DS3Ao | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
40 | 5 | 1 | - | 6 | 36 | 25 | 72.00% | 1 | 49 | 10 | 2.00% |
Father - DR 49 | White Father - DR 50 | Black Father - DR 51 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[father] Archive:archive.is/fHPAC | ![]() (click image to enlarge Google Search:[white father] Archive:archive.is/dKZmR | ![]() (click image to enlarge Google Search:[black father] Archive:archive.is/dKZmR | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
23 | 4 | 1 | - | 24 | 19 | 16 | 38.00% | 0 | 50 | 0 | 0.00% |
Father With Children - DR 52 | White Father With Children - DR 53 | Black Father With Children - DR 54 | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
![]() (click image to enlarge Google Search:[father with children] Archive:archive.is/Mhw4h | ![]() (click image to enlarge Google Search:[white father with children] Archive:archive.is/vqHCs | ![]() (click image to enlarge Google Search:[black father with children] Archive:archive.is/vqHCs | |||||||||
White | Black | Interracial | Error % | White | Black | Interracial | Error % | White | Black | Interracial | Error % |
30 | 10 | 0 | - | 11 | 29 | 23 | 58.00% | 0 | 49 | 9 | 0.00% |
Technical Analysis
If you don’t work in the search engine or technology industry you can completely ignore this section because most of it is going to be over your head. So what’s actually going on here, and why has Google gotten things so wrong? There are two main causes for the problems highlighted in this article, and both of them are Google’s fault. The first part of the problem is caused by Google not handling the phrase [African American] properly. Google is treating it as two separate words and not a single keyword concept. Words like [hot rod] and [hot plate] are each two separate words, but they are handled as one keyword concept when you do a search. Let be honest if the people searching for [hot rod] saw their SERPs littered with [hot plates] they would think Google wasn’t doing their job. The term [African American] isn’t new and Google shouldn’t be giving partial matches for the word [american]. Yes, they are Americans, but the search intent of a person using just [american] is completely different than the person using [African American]. I know it, and you know it, even though you might not admit it out loud.
The second part of the problem is being caused by how Google handles queries with the word [white]. When a user types a query with the word [white] there is a very high probability they are looking for Caucasian people. I’m sure the people at Google think they’re serving a higher purpose by helping these less educated bigots get over their racism, but really they just need to stop. By ignoring someones clear intent to search for Caucasian people and instead give them African American and Interracial results they actually aren’t helping the problem they’re making it worse. What they’re actually doing is being racist towards white people. If that sentence just made you cringe and in your head you parroted back “you can’t be racist against white people that’s literally impossible” then you need to check your privilege. It’s absolutely possible to be racist towards white people, thinking you can’t is just the cognitive dissonance that has to occur so you can justify your racist actions. You’re mad at me, I know, but in your heart you know I’m right, you just can’t admit it to anyone. There’s a problem at Google, they let agenda politics creep in and now it’s starting to ruin things. It’s the reason the James Damore Lawsuit exists. Google needs to stop forcing it’s worldview onto people who don’t want it. Google needs to stop thinking they’re helping people by showing them what they want them to see by ignoring what the user is really looking for. Google needs to stop thinking that they’re helping the problem because they’re not.
Progressive liberals ramming an agenda down someone’s throat is the reason this website was created, something you might want to think about…